Communicating About Your Research to Diverse Audiences
10:00–11:00 am
Via Zoom
Learn how to share information about your research and scholarship in a clear and compelling way. In this interactive session, you’ll explore how to succinctly explain your work using accessible language, articulating its significance and impact. You’ll leave the session with a draft of your own brief “elevator pitch.”
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Meet a Journalist with Gizmodo Science Writer Isaac Schultz
11:00–11:45 am
Via Zoom
In this session with Gizmodo journalist Isaac Schultz, learn how you can contribute as an expert source to inform broad audiences about complex scientific topics.
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Academic Impact: Strategies for Navigating Media to Disseminate Your Research
12:00–1:00 pm
Via Zoom
Diann Burns, former Chicago news anchor for WLS-TV and CBS-TV, will share how to distill your complex research, ideas, and opinions into compelling quotations for media interviews.
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Breaking Barriers: Strategies for Accessible Communications
12:00–1:00 pm
Via Zoom
This session will discuss digital accessibility, its importance, and the best tools and methods for making sure all your digital academic content, from websites to presentations to multimedia and more, can be easily navigated and understood by all audiences.
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Meet a Journalist with CNN National Correspondent Omar Jimenez
12:00–1:00 pm
Via Zoom
In this session, Emmy award-winning CNN national correspondent Omar Jimenez will discuss the role of academic expertise in reporting stories of international and national interest at a major broadcast operation.
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Cultivating Strong Relationships Across the Media Landscape: Best Practices from Faculty Experts
1:00–2:00 pm
Via Zoom
In this session, Damon Jones (Associate Professor at the Harris School of Public Policy) and Ben Zhao (Neubauer Professor of Computer Science) will share their experiences, strategies, and practical guidance on cultivating productive relationships with journalists to generate broader interest in your scholarship.
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Personal Branding: Generating Public Interest in Your Scholarship
10:00–11:00 am
Via Zoom
This session will provide an overview of what makes up a personal brand, outline its importance and value, and explain how to harness it to elevate your research and scholarship. You’ll learn a six-step process that will help you evaluate your personal brand and provide you with actionable tips you can implement quickly.
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Meet a Journalist with New York Times Business Health Care Reporter Reed Abelson
12:00–12:30 pm
Via Zoom
During this session, New York Times reporter Reed Abelson will discuss how financial incentives affect health care delivery and explore how to effectively communicate research insights in the field.
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Managing Online Harassment: Best Practices for Academics
12:00–1:00 pm
This session will provide a high-level overview of the Guide to Managing Online Harassment that was created by the Office of the Provost. It will include examples of harassment individuals may encounter online, explore potential legal options, share tips and best practices for communicating online, and discuss resources for helping to manage online situations.
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Meet a Journalist with New York Times Culture Reporter Jennifer Schuessler
10:00–10:30 am
Zoom
In this session, New York Times culture reporter Jennifer Schuessler will discuss arts and culture coverage, her process for finding and reporting stories, and the ways academics can work with her and other reporters.
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